Jay Electronica: The Part-Time Rap Star

Like any other rapper some people were already on to Jay Electronica's music before he dropped Exhibit C in 2009. Although he was known by a nice amount of people Exhibit C is the record that blew his name up to the "masses". I put masses in quotation marks because no one outside those of us who spend countless hours on the internet every week knows who he is. He is the newest act on Roc Nation and he even has a Mountain Dew commercial. He seems to have a lot going for himself right now except music.

This character who once fronted on his own city and upbringing to be accepted in northern cities delivers 3 songs a year, MAXIMUM and they aren't even really songs because they rarely have hooks. Yes, he can rap but his raps are just backpack with a twist of religion. He's the one man version of Jedi Mind Tricks except he doesn't yell like Vinnie Paz LOL. I'm 100% sure if Just Blaze never gave him a beat no one else would have given a fuck. He's just another rapper that was hyped up by the internet. He has a, seemingly, terrible work ethic and has not released a full project (not even a mixtape) since he has started gaining notoriety.

It looks like Roc Nation is the new label for rappers who have no mainstream appeal. Jay Electronica raps for hood niggas who read a book or two on philosophy and think they're scholars. The lost Wu-Tang member if you will. What do you think?